Using Idols in Advertisements
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Being in a heavily populated city, there are many advertisements in every corner of the streets. To grab attention of the people, companies use idols in advertisements to sell their products. Some brands even include a free gift, like a poster if you buy 10 dollars worth of the product. For example, recently, the new group WannaOne were models for innisfree color clay mask, and it became so popular that posters ran out. Other times, fans of a certain member or group collect money and buy subway or bus advertisements to support them. This is usually seen on birthdays and comebacks.
Laney - Global Navigator
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